BHW Group Blog

app

August 31 2015
Paul Francis / Business
list of failed mobile apps

Mobile apps have become a priority in today’s always-connected world, and they provide a golden opportunity for small businesses to compete on a level playing field with the big boys. Yet customers have literally thousands of apps from which to choose, and it is easy for yours to get lost in the crowd. In addition, some apps are inherently broken, whether due to design flaws or unfocused ideas. To give your mobile app the best chances for success, make sure you avoid the top 5 reasons why they fail.

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June 12 2015
Paul Francis / Mobile
Hybrid mobile apps built with HTML 5, Javascript, and CSS

Hybrid mobile apps are an attempt to reduce the cost and barrier to entry for mobile app development. They do this by targeting multiple platforms using a single codebase written in HTML, CSS, & Javascript. Apps that take this approach are created much in the same way that modern websites are made, but rather than being viewed in a mobile web browser, the app is placed inside a small native wrapper that allows it to be submitted to app stores and installed like any other mobile app. If all goes according to plan, developers will never have to write a single line of native code and users will not have the faintest idea that they are using a hybrid app.

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November 6 2014
Paul Francis / Mobile
How Long Mobile App Teaser

Developing one or more mobile apps is a smart choice for many companies. Apps help you engage directly with consumers, perform market research, and enhance brand loyalty. Because of the specialized skill set required, many businesses find it more cost-effective to hire a specialized app development company rather than going it alone.

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October 9 2014
Paul Francis / Business
App Development icon

Moving into web and mobile app development is a strong business decision for many companies. Building apps lets you interact directly with your customers in exciting new ways, and can strengthen brand loyalty among consumers. It gives you a new channel for getting your message out, and even lets you learn more about your target market.

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August 2 2014
Paul Francis / Mobile
Native Mobile App Alert

Mobile is no longer the future. Mobile is here and it has arrived with a ring. Mobile is so here, in fact, that even the most entrenched old-age companies are clamoring for Android and iPhone apps. And that is fantastic! But, it is very important that companies consider all of their options before investing a moderate amount of effort and capital into a native mobile app.

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